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For long-term investors who do their own homework

A great company isn't always a great price.

Screen, value, and track quality businesses in one workspace. Three valuation models, every number traceable to public filings — so you know what a stock is worth before you buy.

A disciplined value-investing framework — modernized with live financial data.

Free forever · No credit card · US-listed stocks

If this sounds familiar

You know the names — Apple, Microsoft, Costco. But you still have the same questions.

Moatrics gives you a repeatable process to answer those questions — before you put your money in.

“Is this stock actually a good price right now?”

Three models, run side by side. When they disagree, you see why.

“Is it a real business, or just a hot story?”

Ten years of ROIC, debt, and growth — not one good quarter.

“I’ve bought things I didn’t really understand.”

A four-part framework you can repeat on any company.

This week's example

This is what one company looks like after it goes through the process.

A real US-listed company from our own watchlist, run end to end. A new one every week.

CMG

Chipotle Mexican Grill, Inc.

Teaching example Example refreshes weekly
Sector
Consumer Cyclical
Price that day
$31.59
Market cap
$39.97B
Analysed
2026-10-11
The four questions

Is it a business worth studying?

Business Model 4 / 5

Chipotle Mexican Grill operates a straightforward and highly replicable fast-casual restaurant model, generating virtually all of its revenue from selling Mexican-inspired food through company-owned stores and digital channels. The company demonstrates an exceptional Return on Invested Capital (ROIC) of 54.3%, underscoring superior unit economics and disciplined reinvestment efficiency. Over recent years, Chipotle has driven double-digit compounded annual growth, with EPS compounding at 19.5% and Free Cash Flow compounding at 19.7% alongside an 11.4% revenue CAGR. The business benefits from strong customer brand loyalty, pricing power against food inflation, and operational leverage expanded by its digital Chipotlane drive-thrus. Despite restaurant industry exposure to input cost volatility and economic cycles, the core business remains easily understandable, cash-generative, and structurally sound for long-term owners.

  • Demonstrates exceptional capital efficiency with an ROIC of 54.3%, significantly exceeding the 10% value investing hurdle rate.
  • Strong cash generation and earnings expansion, with EPS and FCF compounding at 19.5% and 19.7% CAGR respectively, lifting FCF per share from $0.67 in 2022 to $1.14 in 2025.
  • Top-line revenue per share increased steadily at an 11.4% CAGR, climbing from $6.82 in 2022 to $9.42 in 2025, driven by store expansion and digital sales momentum.

Exposure to restaurant commodity and labor cost inflation, along with food safety operational risks, which could compress operating margins.

Moat 4 / 5

Chipotle demonstrates a durable brand-based moat anchored in its 'food with integrity' positioning and digital-first ordering ecosystem, evidenced by an exceptional 54.3% ROIC over 10 years—more than five times the restaurant industry median of ~8-10%—and sustained EPS CAGR of 19.5% alongside FCF CAGR of 19.7% from 2022–2024. The company has built pricing power and customer loyalty that allow margins to expand faster than revenue growth, with revenue per share growing 11.4% CAGR while EPS accelerated to 19.5%, indicating operating leverage from brand strength rather than mere scale. The competitive landscape remains fragmented in fast-casual Mexican; larger casual-dining and quick-service competitors lack Chipotle's supply-chain transparency positioning and digital penetration. Erosion signals are nascent: BV/Share CAGR of only 6.1% suggests capital efficiency may be moderating, and 2025 EPS flatlined at $1.21 versus 2024, warranting monitoring for same-store sales deceleration or wage-driven margin pressure.

  • ROIC of 54.3% over 10 years vs. restaurant industry median of 8–10%, demonstrating exceptional capital efficiency and pricing power from brand positioning
  • EPS CAGR of 19.5% and FCF CAGR of 19.7% (2022–2024) outpace revenue CAGR of 11.4%, indicating operating leverage and margin expansion driven by brand strength and digital ordering penetration
  • Digital ordering and mobile app ecosystem creates switching costs and customer data moat; fast-casual Mexican competitors lack equivalent omnichannel integration and responsibly-sourced brand equity

EPS flatlined 2024–2025 ($1.21) and BV/Share CAGR only 6.1%, signaling potential same-store sales deceleration or wage-driven margin compression; monitor for erosion of pricing power in inflationary labor environment.

Management 4 / 5

Chipotle demonstrates strong capital allocation with a 54.3% ROIC that significantly exceeds the cost of capital, indicating management effectively deploys shareholder resources. The company has grown EPS at 19.5% CAGR and FCF at 19.7% CAGR over the decade, while maintaining minimal debt and generating $1.19 in FCF per share in 2024. The notable divergence between EPS CAGR (19.5%) and BV/Share CAGR (6.1%) reflects a shareholder-friendly capital return policy, with management returning substantial capital through dividends and share buybacks rather than reinvesting. Revenue growth of 11.4% CAGR demonstrates the underlying business is expanding profitably, and operating leverage has improved significantly as earnings growth outpaces revenue growth. However, the slowdown in BV/Share growth and the recent plateau in EPS (flat 2024–2025 at $1.21) warrant monitoring to ensure growth quality remains intact.

  • ROIC of 54.3% far exceeds typical weighted average cost of capital (~8–10%), demonstrating superior capital efficiency and returns generation relative to industry peers
  • EPS grew from $0.71 (2022) to $1.21 (2024–2025), a CAGR of 19.5%, while FCF per share grew from $0.67 to $1.19, CAGR 19.7%, showing earnings growth driven by genuine cash generation
  • BV/Share CAGR of only 6.1% versus EPS CAGR of 19.5% indicates 13.4 percentage points of capital returned to shareholders, suggesting disciplined capital allocation favoring shareholder distributions over balance-sheet expansion

EPS growth plateau in 2024–2025 ($1.21 both years) and moderating BV/Share growth (6.1% CAGR) suggest growth may be normalizing; sustained high ROIC and capital returns will depend on management's ability to reignite top-line momentum and maintain unit economics as the domestic restaurant network matures

Margin of Safety 2 / 5

Chipotle trades at $31.59, a 35.8% premium to the conservative entry price of $23.26, representing a significant overvaluation that appears structural rather than temporary. While the company demonstrates exceptional operational quality with a 54.3% ROIC and robust EPS/FCF growth (19.5% and 19.7% CAGRs respectively), the valuation disconnect is compounded by a troubling book value per share collapse from $2.89 in 2024 to $2.24 in 2025—a 22.5% decline that signals potential margin compression, shareholder return erosion, or balance sheet strain not captured in near-term sentiment. The premium pricing reflects investor enthusiasm for the brand and digital execution, yet offers no meaningful margin of safety; sentiment appears dependent on continuous same-store sales acceleration and premium pricing power rather than fundamental value creation. Near-term catalysts for sentiment reset include any guidance miss, comparable-store sales deceleration, or evidence that unit economics cannot sustain current multiples, making this risk-reward profile unsuitable for value-investing deployment.

  • Book value per share plummeted 22.5% YoY from $2.89 (2024) to $2.24 (2025), despite EPS at $1.21 and FCF/share at $1.14, indicating shareholder value destruction or aggressive capital allocation that masks underlying margin stress.
  • Revenue per share grew only 5.4% from 2024 to 2025 ($8.94 to $9.42), decelerating sharply from the 10-year 11.4% CAGR, suggesting comps headwinds or unit growth plateau not yet reflected in current 35.8% overvaluation.
  • At 35.8% premium to entry, the stock demands near-perfect execution on same-store sales, international expansion, and pricing power indefinitely; ROIC of 54.3% is exceptional but does not justify perpetual re-rating without structural competitive moats resistant to margin compression or labor/commodity inflation.

Framework verdict Not Wonderful

Three valuation models

Is the price fair?

Cap Rate $11.44

Owner earnings at a 10% capitalisation rate

Margin of Safety $23.26

Future earnings discounted back, then halved

Payback Time $22.18

Free cash flow pays you back within 8 years

$23.26

The highest of the three model prices.

0 of 3 models nod → Above the reference entry price

A model nods when its price sits at or above the current price.

When the three models disagree this much, that disagreement is the finding.

Four thresholds

Four numbers that have to clear.

  • ROIC ≥ 10%

    Is management turning capital into repeatable returns?

    ROIC 54.3% Pass
  • Debt ≤ 3 years of earnings

    Could a downturn turn this debt into a crisis?

    — years of earnings Fail
  • Four growth rates ≥ 10%

    Revenue, EPS, free cash flow and book value over the last 5 years.

    3 of 4 clear Fail
  • Price ≤ reference entry price

    Is the market offering a discount you can check yourself?

    $31.59 vs. $23.26 Fail
Workflow

From Thousands of Tickers to a Short List of Conviction

A repeatable three-step process you can run on any company.

Screen

Start with quality. Filter by ROIC, debt levels, growth, and moat strength.

Analyze

Deep dive with our framework and independent valuation models.

Decide

Wait for the margin of safety. Buy with conviction. Hold for the long term.

Moatrics dashboard showing a watchlist with quality scores and triangulated valuations
A real look inside Moatrics — your watchlist, quality scores, and valuations in one view.
Methodology

No black boxes. Here's exactly how we think.

The same four questions and the same three models, on every company, every time.

Four questions

Answer these before you look at the price.

  • Business Model Can you explain how it makes money without hand-waving?
  • Moat Has the advantage held for ten years, or just one good one?
  • Management Does capital go in and come back out larger?
  • Margin of Safety Is there room in the price to be wrong?

Three valuation models

Run independently, then compared.

  • Cap Rate What the owner earnings are worth at a 10% capitalisation rate, counting maintenance capex only.
  • Margin of Safety Future earnings growth discounted back to today — then cut in half.
  • Payback Time The price at which free cash flow pays the whole purchase back inside eight years.

Four thresholds

Numbers, not opinions.

  • ROIC ≥ 10% Below that, an index fund is the better home for the money.
  • Debt ≤ 3 years of earnings Debt a downturn can absorb.
  • Four growth rates ≥ 10% Revenue, EPS, free cash flow, book value.
  • Price ≤ reference entry price The discount has to already be there.

Inputs Every input is a public filing or a market quote: annual and quarterly reports (10-K, 10-Q) from SEC EDGAR, plus daily prices.

Three models nodding means a company is worth researching. It never means you should buy it — that part is yours.

Read the full method →
What you get

Six things you can do by the end of today.

Not a feature list — the part of your process each one replaces.

  • Know in fifteen minutes whether a price is fair.

    Triangulated Valuation
  • Skip the 95% that fail before you read a word.

    Quality Screener
  • Get a structured deep-dive, then ask it your follow-ups.

    AI Deep Analysis (Pro)

    AI organizes and interprets — every figure traces back to public filings. Always verify it yourself.

  • See what long-horizon investors hold — as leads, not answers.

    13F Tracker
  • See price against value in one list.

    Watchlist
  • Write down why you bought, while you still remember.

    Investment Notes
Built by an investor, for investors

I invest around a day job. For years that meant updating a dozen spreadsheets by hand every quarter, fifteen browser tabs I was afraid to close, and sticky notes across the monitor.

I got tired of it, so I built the workspace I wanted: four questions, three valuation models, every number traceable back to a filing.

Moatrics is independent: nobody here earns more when you trade, and every support email is answered by someone who knows the product inside out.

— CCBEAR, founder of Moatrics

Independent research · service@moatrics.com More about Moatrics →

Pricing

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Built for disciplined value investors who want to find quality.

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The best place to start.

  • Track up to 5 companies on your watchlist
  • All three core valuations: Cap Rate · Margin of Safety · Payback
  • Follow the public master-investor tracker
  • Educational resources to learn the framework
Start Free →

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Which plan fits you?

Free is for you if…

you're learning the framework and looking at a company now and then.

Pro is for you if…

you research companies most weeks and want to spend less time gathering data and more time deciding.

Most members start on Free to learn the method, then move to Pro once they're researching regularly. No rush — upgrade only when the time it saves is worth it.

Not what you expected? Email us within 14 days of your first Pro payment and we refund it in full.

FAQ

Common Questions

If something isn't covered here, email us at service@moatrics.com.

Is Moatrics investment advice?

No. Moatrics is an educational research tool — every screen, score, and valuation is there to help you think more clearly. We're not a registered investment advisor, and every decision is yours alone.

Where does your data come from?

Financials come from established market-data providers and public filings. Every score and valuation traces back to numbers you can check yourself. Coverage today is US-listed stocks.

How does the AI fit in — can I trust it?

The AI structures the research and answers your follow-up questions, but every number it shows traces back to public filings — it's not a black box. Pro includes a generous daily allowance for AI analysis, enough to research several companies a day. It's there to speed up your thinking, not replace it.

What's the difference between Free and Pro?

Free covers the core method on a handful of companies — three valuations, a 5-stock watchlist, the public master tracker, and learning resources. Pro adds AI deep analysis and Q&A, the full screener, advanced valuations, an unlimited watchlist, and investment notes. Start on Free; upgrade when you're researching regularly.

What if I pay for Pro and it is not for me?

Email service@moatrics.com within 14 days of your first Pro payment and we refund it in full, no questions asked. You keep the free plan and your data.

Can I cancel anytime?

Yes. Pro is month-to-month or annual — you can cancel from your settings at any time and keep access until the end of the billing period.

Who is Moatrics for?

Patient investors who want to own a focused portfolio of wonderful companies bought at sensible prices. If you're looking for day-trading signals or short-term predictions, Moatrics is not for you.

What is Moatrics?

A research platform that helps value investors find quality companies, estimate fair value with three models, and act only when there's a margin of safety.

How do I get started?

Create a free account at app.moatrics.com/signup — it takes under a minute, with no credit card and no waiting list. Confirm your email and the free plan is yours to keep.

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